The catalyst for TripleWin is General Motors’ Saturn Corporation. General Motors formed Saturn in the mid-1980’s to bring about major changes in how their vehicles were designed, built, and sold.
In 1991, former Saturn President, Richard G. LeFauve created Saturn Consulting Services to respond to hundreds of requests to learn from the Saturn approach.
The services sold by Saturn Consulting Services built on the Saturn values of Commitment to Customer Enthusiasm, Teamwork, Trust and Respect for the Individual, and Continuous Improvement.
In 1997, DOOR Training International and Saturn Consulting Services formed an exclusive partnership to sell and deliver Saturn training programs in Europe and Australia. The initial goal of the program was to change the culture in the automotive retail environment from an adversarial to a collaborative approach.
TripleWin products and services expanded over the years to meet a more general goal of generating a triple win: a win for the customer, a win for the organization, and a win for the individual team members.
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